We are proud to announce that ARA has secured the naming rights partnership of the Australian Cycling Team.
This partnership will see ARA as the major sponsor of every national cycling team that represents Australia in international competition across road, track, mountain bike, BMX and e-sports for abled and para athletes.
The partnership will begin with next month’s UCI Cycling World Championships in Scotland. Over 130 athletes will represent the ARA Australian Cycling Team across nine disciplines at Glasgow 2023, making these World Championships a fitting welcome for AusCycling’s new partner.
AusCycling’s vision is to unlock cycling’s potential, advocate for riders’ safety, establish strong club communities and make all forms of cycling accessible to everyone.
“We’re delighted that ARA Group is partnering with the Australian Cycling Team to support our athletes to achieve their full potential. ARA’s commitment to social responsibility, including its contributions to conservation, arts and literature, and the Indigenous community, strongly resonates with AusCycling’s values. I’m looking forward to all the opportunities this partnership will bring.” – Marne Fechner, CEO of AusCycling.
Our investment in Australian cycling has been evident since 2019. ARA’s current partnership with the Australian Cycling Academy, located in the Sunshine Coast QLD, has enabled the Academy to more than double its roster; launch a dedicated women’s team; and establish a National Road Series event, Cycle Sunshine Coast.
“Today is an exciting day for the ARA Group as we deepen our association with Australian cycling as the Naming Rights Partner of the Australian Cycling Team. Since late 2019, ARA has enjoyed a rewardingly successful association with the Australian Cycling Academy based on the Sunshine Coast and we are beyond thrilled to be further investing in cycling, partnering with AusCycling to support our cyclists across all disciplines to achieve their optimal potential.” – Edward Federman, CEO of the ARA Group.